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Should Celtic & Adidas engage with fans when designing new kits?

The launch of football kits is now a major media operation for elite clubs all over the world. Celtic release new strips during meticulously-planned unveiling ceremonies at Celtic Park, where players from their first team and women’s sides model their outfits to the onlooking public and national

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The Italian icon that Wim Jansen knocked back, as Celtic stopped the ten

Wim Jansen was unveiled to the media as Celtic’s eleventh permanent manager in 109 years on Thursday, 3 July 1997. It was a time of upheaval for the club, and their failure to win a league title in the preceding nine years was exacerbated by the fact

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Why the farewells of Ange & Jota were sudden but perfect

Sometimes you cannot help but look back. Sometimes the past comes up and annoys you like one of those insufferable fruit files that hang around bins. You try to swat it away, you feel your hand hit it but they then come back mob-handed, like bored teenagers

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The 4 signings from Ange Postecoglou’s second season who could shine for Brendan Rodgers

During Ange Postecoglou’s first year at Celtic, the quality of his recruitment was a major reason for the capture of a domestic double in the Australian’s debut season. Having inherited a squad in drastic need of an overhaul, Ange dipped straight into a market he was familiar

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Brendan Rodgers confirms what “confused” him at Celtic last time round

Brendan Rodgers met with various fan media outlets today at Celtic Park, and ACSOM was delighted to once again be part of the press conference. Due to the nature of Rodgers’ departure back in 2019, we have been left to join up the dots of various interviews

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What makes a classic Celtic home kit? Here’s when New Balance hit the spot

There are four bronze statues outside Celtic Park to commemorate some of the club’s most pivotal and celebrated figures throughout their trophy-laden history. The fact that three of these – Jock Stein, Billy McNeill and Jimmy Johnstone – were part of Celtic’s European triumph in 1967 illustrates

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O Brendan, Where Art Thou? The Rodgers Odyssey drags on…

The 2000 Coen brothers comedy-drama, O Brother, Where Art Thou? – loosely based on Homer’s Odyssey – followed the exploits of three escaped convicts searching for treasure. At one point, the three hitch a ride from a blind man, which just turns out to be one of

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The team that Ange built: From catastrophe to domination

“It’s pretty strong language, mate. I don’t know what your version of catastrophic is but it certainly doesn’t fit my definition of what happened tonight.” These were the words of Ange Postecoglou, fresh from being knocked out at the qualification stage of the Champions League by FC

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Ange warned us not to get too attached to our heroes. Now we must retain as many as we can this summer

Now that Ange Postecoglou has flown the nest to the land of milk and honey, we are left to brace ourselves for the aftershocks of a second Spurs raid. If there is one thing the last five days has taught us, it’s that Ange won’t consider the

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The ex-Celt whose managerial stock has just taken a spike

The hunt for Ange Postecoglou’s replacement is underway and two managerial candidates in particular, being touted in various quarters, are dividing opinion among the Celtic fan-base. One is an ex-Celtic manager, who left under the shadow of darkness to pursue his dream of a return to the

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